I build online stores that sell, and fix the ones that don't.
Trusted by brands I've helped build
Nordic Refrigeration Solutions
A 5-year partnership that grew into five webshops and an official Carel distributorship, generating DKK 12M+ in revenue driven almost entirely by SEO and a minimal Google Ads budget.
Visit live siteNordic Refrigeration Solutions
A 5-year partnership that grew into five webshops and an official Carel distributorship, generating DKK 12M+ in revenue driven almost entirely by SEO and a minimal Google Ads budget.
Visit live siteBuild. Sell. Optimize.
Two main lanes. The ads that bring people in, and the stores that convert them. Everything else exists to support those two.
Store Setup & CRO
Webshops built to convert and fixed when they don't. New store or full rebuild, then ongoing optimisation. DKK 12M+ generated for client stores.
Ad Creatives & Paid Social
Scroll-stopping video and image ads, made without filming days. You approve everything, and fresh creative lands every week so performance never goes stale.
Custom Sites & Software
Fast, custom-built websites and web apps in Next.js and React. Where most builders ship a brochure, I ship a product.
AI Agents & Automation
Chatbots that qualify leads in seconds. Automations that follow up before competitors even read the email.
SEO & AEO
Bring in traffic that's already looking for you. Then make sure none of it leaks once it lands.
Free SEO AuditVisual Design & Editing
Brand and creative that earn trust in the first three seconds. Trust converts.
Not sure which one you need? Tell me what you are trying to build or fix, and I will point you the right way.
Tell me what you need8 years.
150+ clients.
Zero shortcuts.
Education
Bachelor in E-commerce
Customer journeys, CRO, SEO, and digital strategy.
AP in Multimedia Design
Design and development. Final exam grade: 10.
Languages
Notable clients
I don't just
build, I fix.
I'm Marcus, a developer and digital consultant based in Denmark. I build online stores and I fix the ones that leak. With a Bachelor's in E-commerce and 8+ years freelancing, I've taken client webshops past DKK 12M in revenue and lifted conversion rates on stores that were already selling.
AI does the heavy lifting in my workflow. It lets me move faster, think bigger, and ship what would normally need a full team. I build with it too: SaaS products, automations, and the ad creatives my clients run. The tech is the tool. The thinking is mine.
~/ 8+ years of shipping real systems. Five webshops for one client over five years as their CMO. Work for Sinful, the Nordics' largest e-commerce brand. A Shopify rebuild that lifted conversion 34%. And 150+ clients beyond that, from healthcare to luxury real estate. I don't ship brochures. I ship stores built to sell.
Let's build something
that works.
Tell me about your project or the site you want to improve. I'll get back within 24 hours with a first read.